Sears.com Affiliate Program

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Sears.com Affiliate Program

Shop sears.com for your indoor and outdoor needs.

Become a Publisher

Join our affiliate program and earn commissions by promoting our brand and products on your site. Every time you direct a consumer from your site to ours, you earn money when that consumer makes a purchase.

Our program is free to join and easy to use. As a Publisher, you place our links (e.g., banners, buttons or textual links) on your Web site. When a visitor to your site clicks on the link and makes a purchase at our site, you earn a commission (percent of sale) or a bounty (fixed amount). We handle the entire shopping and buying experience. We outsource the management, tracking and reporting of our program, including links, to Google Affiliate Network.

To ensure the success of our affiliate program, we require Publishers to:

» Place creative links on their sites within 30 days of acceptance;
» Actively participate in the program (e.g., pick up links for special promotions);
» Access promotional links only through Google Affiliate Network' tracking and reporting system, ConnectCommerceSM.

Getting started
Just complete this online application and get started. It's that easy!
You'll receive notification of your acceptance via e-mail (typically within 48 hours).
Login to your account to access Advertiser links (as soon as you receive approval).
Place the links on your site.
Start earning commissions!
Please be aware that your application may be declined if your contact information does not match WHOIS registration information for the domain submitted. If your domain was registered privately, the domain of your username/email address must match the URL submitted with this application.
Company / Individual Information required
Company Name
VIP & Rising Stars

Publisher designations provided by Google Affiliate Network

Affiliate VIPs (Very Important Publishers) are exceptional publishers who achieve high levels of performance and productivity and demonstrate relationship best practices in terms of quality, transparency and responsiveness.

Rising Stars are publishers identified as high potential who also demonstrate relationship best practices.

Affiliate VIPs and Rising Stars are designated throughout the platform to assist with recruitment and optimization.

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Display Name
This is the name you want displayed to advertisers in the interface. This is typically a company name or web site name.
Site URL
ex. http://www.yourcompany.com
Country
Please indicate the country where you are located. Close
(Select from list...) ------ United States Australia Austria Belgium Brazil Canada China Denmark Finland France Germany Hong Kong Italy Japan Netherlands Norway Portugal Singapore South Korea Spain Sweden Switzerland Taiwan United Kingdom ------ Afghanistan Albania Algeria American Samoa Andorra Angola Anguilla Antarctica Antigua and Barbuda Argentina Armenia Aruba Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bosnia and Herzegovina Botswana Bouvet Island Brazil British Indian Ocean Territory Brunei Darussalam Bulgaria Burkina Faso Burundi Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Chad Chile China Christmas Island Cocos (Keeling) Islands Colombia Comoros Congo Congo, Democratic Republic Cook Islands Costa Rica Cote d'Ivoire Croatia Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic East Timor Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Falkland Islands (Malvinas) Faroe Islands Fiji Finland France French Guiana French Polynesia French Southern Territories Gabon Gambia Georgia Germany Ghana Gibraltar Greece Greenland Grenada Guadeloupe Guam Guatemala Guinea Guinea-Bissau Guyana Haiti Heard and McDonald Islands Honduras Hong Kong Hungary Iceland India Indonesia Iraq Ireland Israel Italy Jamaica Japan Jordan Kazakhstan Kenya Kiribati Kuwait Kyrgyzstan Lao People's Democratic Republic Latvia Lebanon Lesotho Liberia Libya Liechtenstein Lithuania Luxembourg Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Moldova Monaco Mongolia Montserrat Morocco Mozambique Namibia Nauru Nepal Netherlands Netherlands Antilles New Caledonia New Zealand Nicaragua Niger Nigeria Niue Norfolk Island Northern Mariana Islands Norway Oman Pakistan Palau Palestinian Territory Panama Papua New Guinea Paraguay Peru Philippines Pitcairn Poland Portugal Puerto Rico Qatar Reunion Romania Russian Federation Rwanda Saint Kitts and Nevis Saint Lucia Saint Vincent and the Grenadines Samoa San Marino Sao Tome and Principe Saudi Arabia Senegal Serbia and Montenegro Seychelles Sierra Leone Singapore Slovakia Slovenia Solomon Islands Somalia South Africa South Georgia and The South Sandwich Islands South Korea Spain Sri Lanka St. Helena St. Pierre and Miquelon Suriname Svalbard and Jan Mayen Islands Swaziland Sweden Switzerland Taiwan Tajikistan Tanzania Thailand Togo Tokelau Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Tuvalu Uganda Ukraine United Arab Emirates United Kingdom United States United States Minor Outlying Islands Uruguay Uzbekistan Vanuatu Vatican Venezuela Viet Nam Virgin Islands (British) Virgin Islands (U.S.) Wallis and Futuna Islands Western Sahara Yemen Zambia Zimbabwe Address Line 1

Address Line 2 optional

City Town / City

State / Province County, Province or
Other optional
Select one... --United States-- Alabama (AL) Alaska (AK) Arizona (AZ) Arkansas (AR) California (CA) Colorado (CO) Connecticut (CT) Delaware (DE) DistrictofColumbia Florida (FL) Georgia (GA) Hawaii (HI) Idaho (ID) Illinois (IL) Indiana (IN) Iowa (IA) Kansas (KS) Kentucky (KY) Louisiana (LA) Maine (ME) Maryland (MD) Massachusetts (MA) Michigan (MI) Minnesota (MN) Mississippi (MS) Missouri (MO) Montana (MT) N. Carolina (NC) N. Dakota (ND) Nebraska (NE) Nevada (NV) New Hampshire (NH) New Jersey (NJ) New Mexico (NM) New York (NY) Ohio (OH) Oklahoma (OK) Oregon (OR) Pennsylvania (PA) Puerto Rico (PR) Rhode Island (RI) S. Carolina (SC) S. Dakota (SD) Tennessee (TN) Texas (TX) Utah (UT) Vermont (VT) Virgin Islands (VI) Virginia (VA) W. Virginia (WV) Washington (WA) Wisconsin (WI) Wyoming (WY) --Canada-- Alberta (AB) British Columbia (BC) Manitoba (MB) New Brunswick (NB) Newfoundland and Labrador (NL) Nova Scotia (NS) Nunavut (NU) Ontario (ON) Prince Edward Island (PE) Quebec (PQ) Saskatchewan (SK) Yukon Territory (YT)

Zip / Postal Code Post Code optional

Payment Information (required) Business Type
Individual Company
Business Classification
Corporation Partnership Non-Profit Other
Federal Tax ID # (if business) or Social Security # (if individual)
ex. 123456789 (required for U.S. residents and businesses) « tip »
Your Federal Tax ID / Social Security Number
If you are a U.S. resident, Google Affiliate Network must have your Federal Tax ID / Social Security Number for tax reporting purposes. If you or your company are not based in the United States, please leave this field blank.

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Make checks payable to

FastPay
check here if you would like direct deposit

With FastPay, your commission checks are electronically deposited for faster, more frequent and more efficient payment. NOTE: This service is available only to Publishers with an account at a U.S. bank.
Bank Routing Number
use this textbox to modify « tip »
Your Bank Routing Number and Google Affiliate Network' FastPay Program
Google Affiliate Network' FastPay program pays Publilshers through an electronic fund transfer (EFT). To facilitate the transfer of funds Google Affiliate Network must have your bank routing and account numbers.

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Account Number
use this textbox to modify « tip »
Your Bank Account Number and Google Affiliate Network' FastPay Program
Google Affiliate Network' FastPay program pays Publishers through an electronic fund transfer (EFT). To facilitate the transfer of funds Google Affiliate Network must have your bank routing and account numbers.

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Account Type
(Select one...) Checking Savings


Google Affiliate Network' Security:
This application uses SSL (Secure Socket Layer) technology. When you access Google Affiliate Network' application page, your connection, depending on your browser, will have up to 128-bit encryption. You do not need to do anything to receive this protection. Encryption "scrambles" the information you send or receive over the Internet to ensure that it cannot be read by a potentially malicious source.
Contact Information (required) Primary Contact
Name
(Title) Dr. Miss Mr. Mrs. Ms.
Salutation
First
M.I.
Last Jr. Sr. II III IV V
Suffix Phone
ex. (312)555-1234
Fax(optional)
ex. (312)555-1234
E-mail

ex. your.name@yourcompany.com NOTE: This will be the username under which you log in to administer your ConnectCommerceSM account and to which all Google Affiliate Network correspondence will be sent.
Locale
(Select from list...) English (U.S.) German French Italian Spanish


Accounting Contact
Check here if this information is the same as for the Primary Contact above.
Name
(Title) Dr. Miss Mr. Mrs. Ms.
Salutation
(optional)
First
M.I.
(optional)
Last Jr. Sr. II III IV V
Suffix
(optional) Phone
ex. (312)555-1234
E-mail

ex. your.name@yourcompany.com
Locale
(Select from list...) English (U.S.) German French Italian Spanish
Promotional Methods (required)
This section provides advertisers with information about your specific promotional methods so that more transparent partnerships can be created and optimized. Certain promotional methods require approval from each individual advertiser.
Promotional Methods (check all that apply, you must select at least one) « tip »
tipText.promotioanlMethodsDesc

« hide »
Web Content
Search Engine Marketing
Incentives
Email Marketing
Downloadable Software/Toolbar
Other
Publisher Site Description | |




« tip »
Please provide a brief description of your web site/organization. If there are multiple sites associated with your organization please list other urls here. This description is helpful in Google Affiliate Network's evaluation of your application to the network and will ultimately help you market your organization to advertisers in our system.
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Additional Terms and Conditions (required)
Commission Duration: 5 days

Category Level Commissions
Category ID Category Name Commission Percent (%) Commission Fixed ($) Start Date
000 Home Delivery Charges - % $- 02-01-2009
002 Apparel: Junior 4 % $- 02-01-2009
003 Electronics: Home Office 2 % $- 02-01-2009
004 Jewelry 7 % $- 02-01-2009
006 Fitness 2 % $- 02-01-2009
007 Apparel: Sportswear 4 % $- 02-01-2009
008 Housewares 2 % $- 02-01-2009
009 Tools 2 % $- 02-01-2009
010 PA & Installation - % $- 02-01-2009
012 Lawn & Garden: Nursery 2 % $- 02-01-2009
Export Commission Table - Total: 61 >>

Default Commissions
2.00% of Transaction

Advertiser Terms:

1. Keyword Limitations

a. Bid Terms
Affiliate shall not bid on any of the words containing a Sears trademark, trade name, service mark, logo or any version or derivative there of ("Sears Marks"), including but not limited to, the words set forth on Exhibit A attached hereto and incorporated herein through any pay-for-placement search engines or in meta-tags.

b. Titles/Descriptions
Affiliate shall not use any Sears Marks in any title or description to drive traffic directly to Sears from a search engine.

c. Domain Names
Affiliate shall not register or use any Sears Marks in any domain names nor shall Affiliate register or use any trademark of any Sears’ competitor in any domain names for the purpose of driving traffic to Sears.

d. Intellectual Property of Others
Affiliate shall not use the intellectual property of any third party as bid terms, in banner advertisements, or otherwise for the purpose of driving traffic to Sears.

e. Effect of Violation
In addition to any other remedy available to Sears under the terms of this Agreement or at law or in equity, if Affiliate violates this Section 1, Affiliate shall not be entitled to receive any Advertising Fees for the period of time that Affiliate is and remains in violation of this provision. In addition, if an affiliate violates this provision a second time, Sears may de-activate any and all banners, textual links, transactional ads or other relevant media linked to the Distribution Media.

2. Offers/Promotions
If Affiliate fails to remove a banner, textual links, transactional ad or other relevant media with respect to a Campaign that has a specific end date upon the stated end date, Affiliate shall not be entitled to receive any Advertising Fees for the period of time that Affiliate is and remains in violation of this provision. In addition, Sears may de-activate any and all banners, textual links, transactional ads or other relevant media linked to the Distribution Media.

3. Products
The term “Products” do not include, and therefore, Affiliate shall not be entitled to receive Advertising Fees on: (i) the sale of items sold to end users by merchants other than Sears, including, but not limited to, Sears subsidiaries (i.e., Lands End, Kmart), affiliates, dealers, distributors or other Sears licensed partners, even where such sales are the result of a click through by the end user on links maintained on the Marketer’s Web Site to such other merchants’ sites; (ii) the sale of items for which Affiliate is otherwise entitled to receive from Sears commissions and/or royalties on such items pursuant to a separate agreement with Sears; and (iii) the sale of service agreements offered by Sears.

4. Qualified Customer
Notwithstanding anything contained in Affiliate Agreement and Terms, a “Qualified Customer” shall mean any individual or entity that (i) places an order for Products from the Marketer Site via hyperlinks contained within the Offer as displayed with any Affiliate or the Distribution Media within five (5) days of clicking through to the Marketer Site and (ii) remits payment to Marketer.

5. Modifications to Marketer’s Offer
Affiliate shall not modify, alter, revise or otherwise make changes to the Offer.

6. Termination
Upon termination of the Affiliate Agreement, Affiliate shall remove from its Distribution Media all banners, textual links, transactional ads or other relevant media containing Marketer’s trademarks, trade names, service marks or logos as soon as practicable, but in no event more than five (5) days after termination of the Agreement.

7. Email Marketing Overview
Affiliate site must adhere to sending emails only to customers who have given permission to receive emails, newsletters or promotional content from Affiliate. An e-mail marketing message is any communication delivered to a customer’s online mailbox which invites them to interact with Sears. This includes promotional offers to purchase products and services from Sears, messages directing consumers to Sears Web Sites, or any other non-customer service interaction with Sears. Affiliate must keep records of the dates when customer gave permission to receive an email. Affiliate must adhere to the following email guidelines:

(a) The subject line of an e-mail must be honest and not misleading.
*Affiliate should include a valid return e-mail address and physical address and should also use their company or brand names in their domain address and throughout the message.

*The e-mail should identify the Affiliate and the subject at the beginning.

*All commercial e-mail should provide consumers with a clear electronic option to opt out. And it must be easy to use.

*If Affiliate has multiple affiliates, Affiliate should offer notice and opt-out for each separate brand, or those that the consumer is likely to perceive.

*Affiliate should not acquire e-mail addresses surreptitiously through robots, spiders and other automated mechanisms without the consumer's consent. Affiliate is also prohibited from using dictionary attacks or other mechanisms for fabricating e-mail addresses without providing notice and choice.

*Opt-out requests must be honored in a reliable and prompt way. "Remove means remove."

*E-mail lists should not be shared with third parties unless consumers have been given notice and choice. That includes other brands and subsidiaries of Affiliate.


*A commercial e-mail should contain the Affiliate's privacy policy—in the body of the message or via a link.

(b) It must always be clear to the e-mail recipient that any third-party e-mail message is not from Sears. To this end, the e-mail must:

Not use Sears’ name anywhere in the sender or subject line (i.e., ‘From: specialoffers@listsource.com’, NOT ‘From: searsoffers@listsource.com’)
Include a sentence at the top of the email, which clearly explains to the customer the source of the list (i.e., ‘You are receiving this message because you signed to receive special offers from listsource.com’)
Include a clearly defined opt-out which states that the user will be opting-out of affiliate’s email program, affilitate’s name must be clear and present in opt-out clause.

(c) In the instance that Affiliate wishes to purchase a list from another party, and include a Sears promotional offer, Affiliate must first suppress from all third party e-mail lists or programs, any customer records contained on the ‘Do Not E-mail List’ maintained by the Direct Marketing Association (DMA) prior to use. The DMA suppression file must be no older than thirty days, for any given third party e-mail list or program.

(d) Affiliate will provide Sears details of each opt-out request within three (3) business days of Affiliates receipt of such request along with Affiliate’s written confirmation that the requesting party’s contact information has been deleted from Affiliate’s system.

8. Privacy Compliance.

Affiliate represents and warrants that it is now, and shall remain in, strict compliance with all relevant privacy laws including,but not limited to, those laws effective in (1) the European Union; (2) any E.U. national members; (3) the United States; and (4) any U.S. State.


Exhibit A


1800 my sears, 3.Sears.com, 3a//sears.com, craftsman.com, craftsman, craftsman…(any word w/ craftsman), ears.com, kenmore, kenmore.com, kenmore…(any word w/ kenmore), saers, saers.com, sear, sear catalog, sear roebuck, sear.com, sears, sears . com, sears…(any work w/ sears), sears address, sears and coupon, sears and roebuck, sears and sears, sears and store, sears at home, sears card, sears charge card, sears clearance, sears com, sears coupon, sears customer service, sears department store, sears dept store, sears dept. store, sears discount, sears home, sears home page, sears inc, sears management, sears online, sears online catalog, sears optical, sears outlet, sears outlet site, sears robuck, sears roebuck, sears roebuck co, sears roebuck company, sears roebuck.com, sears sale, sears shopping, sears stoer, sears usa, sears warehouse, sears web, sears web site, sears.com, sears.c, sears.c0m, sears.cm, sears.com home, sears.comm, sears.coom, sears.cpm, sears.om, sears.xom, sears/xom, sears/com, sears/roebuck, searrobuck.com, searsroebuck.com, searss, seer, seras, seras..com, sers, sers.com, ssears, w.sears.com, w.w.w.sears.com, www.sears.com





Agreement and Terms (required) (To view a printer-friendly version of the agreement below, please click here.)

Please read this document fully before submitting this form!

Affiliate Advertising Agreement

The undersigned ("Affiliate"), by submitting the Affiliate Application and this Affiliate Advertising Agreement (collectively, the "Agreement") to Google Affiliate Network Inc.(f/k/a Performics, Inc.), an Illinois corporation ("GAN"), acknowledges that it wishes to become an Affiliate, and in consideration of GAN's approving Affiliate's Application, agrees to be bound by the terms and conditions of this Agreement as well as any specific terms and conditions required by any Marketer (as defined below) to participate in such Marketer's affiliate program ("Marketer Specific Terms"). This Agreement as well as any Marketer Specific Terms, supersede and replace any and all prior agreements entered into by and between GAN and Affiliate. To the extent that any Marketer Specific Terms conflict with this Agreement, the Marketer Specific Terms shall control. Affiliate warrants that all information provided in the Affiliate Application is true and accurate. Affiliate understands that GAN has sole discretion over whether to accept or reject Affiliate's Application, and that this Agreement will not be binding unless Affiliate has been notified of such acceptance.

RECITALS:

A. Affiliate is the owner or authorized operator or representative of the Internet web site(s), email lists, other segments or spaces on such web site(s) and web-based services upon which Marketer's Offers (as defined below) may be displayed in connection with and pursuant to the terms of this Agreement (collectively, the "Distribution Media" and individually, a "Distribution Medium"). Affiliate may be referred to as Distribution Partner, Publisher or Web Publisher in other agreements entered into by GAN.


B. GAN operates a performance-based marketing network of online distribution channels owned and/or operated by various entities with whom GAN has contracted ("Affiliates") (which includes the Distribution Media, other web sites, email lists, desktop applications and wireless services) in order to arrange for the display of Offers (as defined below). GAN has also contracted with various entities (including, but not limited to advertisers, advertising agencies or others) ("Marketers") to place performance-based advertising offers ("Offers") in the form of banners, textual links, data feeds, transactional ads or other relevant media with respect to each Marketer's products and services ("Products"). Marketer may sometimes be referred to as Client or Advertiser in other agreements entered into by GAN.


C. This Agreement governs Affiliate's inclusion in the Network and the display of Marketer's Offer on the Distribution Media.


1. Term

GAN reserves the right to terminate this Agreement at any time upon notice to Affiliate via e-mail or via GAN's Web site. GAN may immediately terminate this Agreement without notice if Affiliate is in breach of any representation, warranty or covenant in this Agreement or any other agreement to which Affiliate and GAN are a party. Affiliate may terminate this Agreement upon thirty (30) days written notice to GAN. The rights and obligations contained in Sections 3, 5, 6, 7, 8 and 9 of this Agreement shall survive the termination or expiration of this Agreement.

2. Acceptance

(a) Affiliate at its discretion, and upon approval by GAN and each applicable Marketer, shall determine which Offers it will display through its Distribution Media. Any Offer displayed by Affiliate shall be displayed on the terms and conditions set forth in this Agreement and in accordance with all applicable Marketer Specific Terms. Affiliate shall not alter or modify the Offer as provided by GAN or Marketer. Affiliate agrees and acknowledges that Affiliate's contact information, including but not limited to Affiliate's Name and Email Address, will be made available to Marketers and potential Marketers via the ConnectCommerce™ interface. Affiliate further agrees and acknowledges that Marketer may, in its sole discretion, direct Affiliate to immediately cease the display of any Offer. Upon receiving such notice in writing (which may be via email), Affiliate shall immediately remove the Offer from its Distribution Media. In the event that any Marketer (or GAN on behalf of any Marketer) directs Affiliate to cease display of that Marketer's Offers, Affiliate may not subsequently display any of that Marketer's Offers directly through GAN or indirectly through another GAN Affiliate without express written approval from the Marketer and/or GAN.


3. Payment For Services

(a) GAN agrees to remit to Affiliate an Advertising Fee ("Advertising Fees") payable in the amounts and on the terms as set forth in this Agreement as well as in accordance with all applicable Marketer Specific Terms for all Offers placed with Affiliate which result in the sale of Products to Qualified Customers (as defined below) or other specified actions completed by Qualified Customers upon the Marketer's Web site. All payment obligations will be based upon tracking and reporting provided by GAN.


(b) As used in this Agreement and in any applicable Marketer Specific Terms: (i) "Net Monthly Sales" means the net dollar amount of Products sold to Qualified Customers during a calendar month. Net Monthly Sales are calculated exclusive of fraudulently placed orders, returned orders, transportation and packaging costs, insurance, duties, taxes and other governmental charges, and discounts or rebates actually granted by Marketer; (ii) "Qualified Customer" means any individual or entity that is tracked by GAN's proprietary technology, ConnectCommerce™, and who, within the period of time as set forth in ConnectCommerce™ and/or any applicable Marketer Specific Terms, clicks through to the Marketer's Site via hyperlinks contained within any Offer displayed in accordance with this Agreement and either (i) purchases Products from the Marketer Site or (ii) submits a completed registration form which contains information previously unknown to Marketer and which is approved by Marketer.


(c) In the event an individual or entity visited more than one Affiliate of GAN prior to purchasing Products from or undertaking some other specified action on a Marketer's Web site, the Affiliate operating the last Distribution Medium from which such individual or entity clicked through to the Marketer's Web site shall be the only party entitled to receive an Advertising Fee.


(d) GAN shall pay the Advertising Fees to Affiliate within thirty (30) days after the end of the month in which GAN has received payment from each applicable Marketer for such Advertising Fees. GAN shall not be obligated to make any payment of Advertising Fees to Affiliate until (1) it has received payment for such Advertising Fees from the Marketer and (2) the aggregate amount of Advertising Fees due to Affiliate from a specific Marketer equals or exceeds fifty dollars ($50.00). GAN does not aggregate payments remitted to it from different Marketers for the benefit of Affiliate. Any earned but unpaid Advertising Fees shall carry over to the next regularly scheduled payment period.


(e) GAN will only remit payment to Affiliate if Affiliate has been accepted by GAN as an Affiliate and has provided GAN with a correct mailing address and a tax identification number (W-9 form).


(f) Regardless of the timing of any payment made by GAN to Affiliate hereunder, GAN shall be authorized to chargeback any Fee paid to Affiliate that specifically relates to (i) Products returned by Qualified Customers within ninety (90) days from the date of purchase; (ii) refunds or credits issued to Qualified Customers within ninety (90) days from the date of purchase; or (iii) overpayments to Affiliate, duplicate entries or other clear bona-fide errors. GAN shall deduct the amount of the chargeback from and offset such amounts against any monies owed by GAN to Affiliate. In the event that GAN has not fully recouped, via offset, any chargeback within sixty (60) days from the date of the chargeback, Affiliate shall issue payment to GAN for the outstanding amount of the chargeback.


(g) Amounts credited to Affiliate's account will not bear interest.


(h) Affiliate hereby authorizes GAN to electronically transfer (via an automated clearing house or other means) amounts owed to Affiliate to Affiliate's account at the financial institution set forth in the Affiliate Application ("Bank"). Affiliate authorizes Bank to accept and to credit any payments transferred by GAN to Affiliate's account. In the event that GAN erroneously deposits funds into Affiliate's account, Affiliate authorizes GAN to debit Affiliate's account in an amount not to exceed the amount of the erroneous credit. This authorization is to remain in full force and effect until GAN and Bank have received written notice from Affiliate of its termination. If Affiliate changes bank accounts, it agrees to immediately notify GAN of such change in order to allow GAN to update its records accordingly.

4. Responsibilities of GAN

GAN will use commercially reasonable efforts to provide and maintain the necessary technology applications required to link Affiliate to each Marketer's Web sites ("GAN Technology") and track the relevant actions completed by Qualified Customer as set forth in ConnectCommerce™. GAN Technology shall include the use of tags in HTML/Java or other appropriate languages to enable GAN (a) to serve or provide Offers to Affiliate; (b) to provide Affiliate with product descriptions, GIF or JPEG Images, other product attributes (including the SKU's), product availability, order status, and shipment confirmation (each in a mutually acceptable format) for each Marketer that agrees to provide GAN and Affiliate with such information; (c) to provide Affiliate with real-time access to records that will allow it to monitor the volume of Offers delivered by Affiliate and the revenue produced thereby (subject to billing corrections and adjustments) in accordance with Section 3. All such records, including data, statistical information or other traffic analysis, produced or provided by either party in connection with the performance of this Agreement shall be the sole property of GAN.

5. Responsibilities of Affiliate


(a) Affiliate agrees and warrants that it shall: (i) only place Offers on Affiliate's Distribution Medium and (including Web pages where any Offer appears) in accordance with the terms set forth in this Agreement and in accordance with all applicable Marketer Specific Terms; (ii) maintain its customer list in a manner that conforms with best practices of permission based solicitation and privacy policies; (iii) position the Offers on each Distribution Media (including any Web page where any Offer appears) in such a manner to assure that the Offers are fully and clearly visible; (iv) upon notification, update Offers in accordance with each Marketer's program specifications.


(b) Affiliate agrees and warrants that it shall not engage in any of the following prohibited activities: (i) violate any applicable law or regulation; (ii) promote or conduct any illegal or fraudulent activity through the Distribution Media or any site linked to the Distribution Media; (iii) send or cause to be sent unsolicited advertising e-mails; (iv) display obscene, offensive, violent or misleading content on the Distribution Media or any site linked to the Distribution Media; (v) provide or allow any incentive based promotion that provides compensation to Qualified Customers, unless specifically authorized by Marketer; (vi) engage in any pop-up or pop-under advertising provided, supported or involving any third party to generate impressions, clicks, or transactions; (vii) use any cookie, device, program, robot, iframes, hidden frames, popup windows or any other operation or process that interferes with GAN's ability to properly identify and track Qualified Customers; (viii) interfere with or seek to improperly influence the referral of an end user to a Marketer's Web site; (ix) automatically replace or alter any component of the GAN Technology that results in a reduction of compensation earned by GAN or another Affiliate; (x) use invisible methods to generate impressions, clicks, or transactions that are not initiated by the affirmative action of the end user; (xi) utilize the GAN Technology in any manner that alters, changes, substitutes or modifies the content of another Affiliate's Web site; (xii) use the GAN Technology with other software, whereby the installation and de-installation is not obvious, easy or complete. Licensing and terms of all software downloads and applications of any type must be clearly presented to and accepted by the end user. Software that utilizes the GAN Technology must be clearly marked in such a manner that the end user can identify the Affiliate's software with an associated behavior that occurs on the end user's computer, and receive visible notification of such behavior. In addition to any other remedies that may be available, in the event that Affiliate engages in any such prohibited activities, GAN or Marketer may immediately terminate this Agreement or Affiliate's display of any particular Offer.


(c) Affiliate shall not reproduce, distribute, republish, sub-license or otherwise make the Offers available to any third party ("Third Party Distribution") for display on any web site not owned or exclusively operated by Affiliate other than as approved in writing by GAN or the applicable Marketer. An Affiliate seeking approval for such Third Party Distribution shall submit to GAN in writing (i) notice of its intent to broker/redistribute Marketer's Offers on third party sites, (ii) a list of all such third party sites (identified by complete URL) to which Affiliate intends to broker/redistribute the Offers, and (iii) any additional information reasonably requested by GAN regarding Affiliate's business practices, privacy policies, etc. If Affiliate is generally approved into a Marketer's program, Affiliate shall only engage in Third Party Distribution with web sites approved in writing by GAN. Any website upon which an Offer is displayed, including Offers displayed in connection with approved Third Party Distribution, shall be included within the definition of Distribution Media.


(d) Affiliate agrees never to alter any GAN tags so as to include any personally identifiable or sensitive information of any visitors in such tags.


(e) Affiliate further agrees and warrants that it will comply with all local, state and federal laws and regulations (including, but not limited to, the "CAN-SPAM" Act, effective January 1, 2004, as may be amended from time to time).


(f) GAN or Marketer shall notify Affiliate of any complaint received by GAN or any Marketer regarding the email practices of Affiliate or any alleged violation by Affiliate of the above warranties. Within forty-eight (48) hours of such notification, Affiliate shall respond to GAN and provide source information as to any questionable emails including, but not limited to, the time, date, IP address and content of the questionable emails. Additionally, as to each individual that agrees to be included in Affiliate's outbound email solicitations, Affiliate shall maintain the information establishing the time and date that each individual granted such permission. If Affiliate fails to provide source information satisfactory to GAN to demonstrate that Affiliate did not send SPAM email or otherwise breach the above warranties, then, in addition to any and all other remedies available pursuant to this Agreement and under existing law, GAN shall have the right to immediately suspend payment to and further performance of any services by Affiliate.


6. Indemnification; Limitation of Liability

(a) Affiliate agrees to indemnify, defend and hold harmless GAN and each applicable Marketer (and their respective officers, directors, employees, shareholders and agents) from and against any and all liability, claims, losses, damages, injuries or expenses (including reasonable attorneys' fees) directly or indirectly arising from or relating to (i) any breach of this Agreement or any applicable law or regulation by Affiliate, (ii) the actual or alleged violation by Affiliate of any person's or entity's intellectual property or privacy rights or (iii) the operation and content of the Distribution Media. Affiliate acknowledges that each Marketer who displays or allows to be displayed any Offer on Affiliate's Web site or through any of Affiliate's Distribution Medium is an intended third party beneficiary of these indemnities. Affiliate agrees that it will not assert a defense based upon lack of privity against any Marketer seeking to enforce these indemnities.


(b) GAN agrees to indemnify, defend and hold harmless Affiliate (and its respective officers, directors, employees, shareholders and agents) from and against any and all liability claims, losses, damages, injuries or expenses (including reasonable attorneys' fees) directly or indirectly arising from or relating to any breach of this Agreement or any applicable law or regulation by GAN.


(c) Neither Affiliate, GAN nor any Marketer shall be liable to one another for any special, consequential (even if a party has been informed of the possibility of such damages), incidental, punitive or indirect damages, losses, costs or expenses or any lost or imputed profits of any kind arising out of this Agreement or its termination, however caused, and whether based in contract, tort (including negligence), products liability or any other theory of liability regardless of whether such party has been advised of the possibility of such damages, losses, costs or expenses. Each party hereto waives any claims that these exclusions deprive such party of an adequate remedy. Except for liabilities resulting from GAN's willful misconduct or recklessness, the liability of GAN shall not exceed the total amount of the Advertising Fees actually paid by GAN to Affiliate under this Agreement and each applicable Marketer Specific Terms. Affiliate shall not be liable for any errors or omissions included in the Offers received from GAN. GAN shall not be liable to Affiliate or any other person or entity for (i) any information provided to any person or entity by any Marketer or any illegal, inappropriate act or act of misconduct on the part of any Marketer; (ii) system downtime of GAN or any Marketer; (iii) unauthorized access to, or alteration, theft or destruction of Affiliate's Distribution Media, data files or systems or programs through accident, fraudulent means or device; or (iv) any claim attributable to errors, omissions or other inaccuracies in the Offers.

7. Confidentiality

In connection with the business relationship contemplated by this Agreement, each party may receive or have access to commercially valuable technical and non-technical confidential or proprietary information of the other party, including information in whatever form, relating to the business of such party that is not generally known or available to others, including source code and documentation for software, trade secrets, know how, customer lists, pricing strategies, marketing and business plans, information concerning a party's vendors, and such party's contemplated plans, strategies and prospects ("Confidential Information"). Each party acknowledges and agrees that any Confidential Information received or obtained from the other party will be the sole and exclusive property of the other party and may not be used, disseminated or disclosed except as may be necessary to perform the obligations required under this Agreement or as may be required by law. If disclosure is required by law, the party required to disclose Confidential Information shall reasonably cooperate with the other party (at the other party's request and expense) so that the other party may preserve the confidentiality of the Confidential Information to the extent reasonably possible. Notwithstanding the foregoing, Confidential Information shall not include, and neither party will be liable for disclosure of, any information received by the receiving party under this Agreement if the information: (a) is or becomes generally available to or known to the public through no wrongful act of the receiving party; (b) was previously known by the receiving party through no wrongful act of receiving party; (c) was independently developed by the receiving party without reference to the Confidential Information; or (d) was lawfully disclosed to the receiving party by a third party under no obligation of confidentiality to the other party.


8. Trademarks and Proprietary Rights

(a) GAN, on behalf of each applicable Marketer, grants Affiliate a limited, non-exclusive, non-transferable, revocable license to use, reproduce and display on the Distribution Media the Offers in accordance with the terms of this Agreement. GAN specifically does not grant Affiliate any right to use any Marketer's trade name without the express written consent of GAN. GAN grants Affiliate a limited, non-exclusive, non-transferable license for the term of this Agreement to use the GAN Technology solely in accordance with the terms of this Agreement. Affiliate grants GAN a limited, non-exclusive, non-transferable, revocable license to use, reproduce and distribute its company name and logo for use in GAN's promotional materials. Each license granted in this Section 8(a) is hereinafter referred to individually as "Licensed Property."


(b) Neither party shall use the other party's Licensed Property in a manner that disparages the other party or its products or services, blurs, dilutes or otherwise diminishes the other party's tradenames, trademarks, servicemarks or other intellectual property, or portrays the other party or its products or services in a false, competitively adverse or poor light. Each party shall comply with the other party's requests as to the use of the other party's Licensed Property and will avoid any action that diminishes the value of such marks. Without limiting the foregoing, Affiliate shall not, without written permission from Marketer, (i) use any of Marketer's brand names, keywords or derivations of either of the above for any purpose; or (ii) purchase any URL containing any of Marketer's brand names, keywords or derivations of either of the above.


(c) Subject to the limited licenses granted to GAN and Affiliate under Section 8(a), each party and each Marketer owns and shall retain all right, title and interest in its tradenames, logos, trademarks, service marks, trade dress, Internet domain names, copyrights, patents, trade secrets, know how and proprietary technology, including, without limitation, those trade names, logos, trademarks, service marks, trade dress, copyrights, patents, testimonials, endorsements, know how, trade secrets and proprietary technology currently used or which may be developed and/or used by it in the future ("Intellectual Property"). Except as provided in this Agreement, neither party may distribute, sell, reproduce, publish, display, perform, prepare derivative works or otherwise use any of the Intellectual Property of the other party without the express written consent of such party. All data that is collected by GAN while performing its obligations under this Agreement is the property of GAN. GAN currently uses and plans to continue to use data that it collects in an aggregate manner (i.e. that information which is gathered as a group of demographic data, and is not personally or company identifiable).

9. General Provisions

(a) Representations and Warranties. Each party represents and warrants to the other party that: (i) such party has all necessary right, power and authority to enter into this Agreement and to perform its obligations under this Agreement; and (ii) nothing contained in this Agreement or required by such party's performance hereunder will place such party in breach of any other contract or agreement to which it is bound or violate any applicable law, including obscenity, privacy and defamation laws and (iii) the performance of this Agreement shall not infringe or violate upon the Intellectual Property or privacy rights of any third party. EXCEPT AS EXPRESSLY SET FORTH IN THIS SECTION 9(A), NEITHER GAN NOR AFFILIATE MAKE, AND EACH SPECIFICALLY DISCLAIM ANY REPRESENTATIONS OR WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WITHOUT LIMITATION, WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE, REGARDING THE DISTRIBUTION MEDIUM, PRODUCTS AND SERVICES CONTEMPLATED BY THIS AGREEMENT, AND NON-INFRINGEMENT.


(b) Privacy. Affiliate's use of the Services (including, without limitation, its utilization of the Distribution Media in connection therewith) (i) shall comply with all applicable laws, rules and regulations and (ii) shall not violate the terms or conditions of (x) any other agreement pursuant to which tags are delivered to the Distribution Media or (y) any Marketer Specific Terms. Each of the Distribution Media shall feature a privacy policy that covers Affiliate's use of the Services and complies with all applicable laws, rules and regulations.


(c) Governing Law. The laws of California, excluding California's choice of law rules, and applicable federal U.S. laws shall govern the Agreement. Each party agrees to submit to the personal and exclusive jurisdiction of the courts located in Santa Clara County, California. The parties specifically exclude from application to the Agreement the United Nations Convention on Contracts for the International Sale of Goods and the Uniform Computer Information Transactions Act.


(d) Force Majeure. Neither party shall be deemed in default of this Agreement to the extent that performance of its obligations or attempts to cure any breach are delayed or prevented by reason of any act of God, fire, natural disaster, accident, riots, acts of government, shortage of materials or supplies, or any other cause beyond the reasonable control of such party; provided, that the party whose performance is affected by any such event gives the other party written notice thereof within three (3) business days of such event or occurrence.


(e) Relationship. The relationship of GAN and Affiliate established by this Agreement is that of independent contractors, and neither party is an employee, agent, partner or joint venture of the other. The detailed operations of GAN under this Agreement are subject to the sole control and management of GAN. The parties acknowledge that, except as set forth in Section 5 hereto, this Agreement sets forth a non-exclusive relationship between the parties. The parties acknowledge that this Agreement sets forth a non-exclusive relationship between the parties. Affiliate acknowledges that each Marketer that displays or allows to be displayed any Offer on Affiliate's site or through any of Affiliate's Distribution Media is an intended third party beneficiary of this Agreement. Affiliate agrees that it will not assert a defense based upon lack of privity against any Marketer for claims arising in connection with this Agreement or in connection with Marketer's enforcement of the indemnity obligations set forth in Section 6(a) above.


(f) Notice. Any notice, communication or statement relating to this Agreement shall be in writing and deemed effective: (i) upon delivery when delivered in person; (ii) upon transmission when delivered by verified facsimile transmission; or (iii) when delivered by registered or certified mail, postage prepaid, return receipt requested or by nationally-recognized overnight courier service to the address of the respective parties as follows. To GAN at the address listed on its Web site; to Affiliate at the address set forth in the Affiliate Application; and to Marketer at its principal business address. Each party shall be responsible to ensure that their respective contact information provided in ConnectCommerce™, including e-mail address and phone number, is updated, current and correct.


(g) Successors and Assigns. This Agreement shall be binding upon and inure to the benefit of the parties hereto, their successors and assigns.


(h) Amendments and Waivers. The failure of either party to insist upon or enforce strict performance by the other or to exercise any right under this Agreement shall not be construed as a waiver or relinquishment to any extent of such party's right to assert or rely upon any such provision or right in that or any other instance, and the same shall be and remain in full force and effect. GAN reserves the right to modify this Agreement at any time. Any such modification shall be immediately effective upon the posting of the modified Agreement upon the GAN Web Site, or the ConnectCommerce™ Web site, or any successor Web site. Affiliates continued display of Offers pursuant to this Agreement after the posting of such modifications shall constitute acceptance and ratification of all such modifications.


(i) Entire Agreement. This Agreement sets forth the entire agreement and understanding of the parties relating to the subject matter hereof, and merges all prior discussions and writings between them with respect to the contents of this Agreement. If any provision (or part thereof) of this Agreement is determined by a court of competent jurisdiction as part of a final non-appealable ruling, government action or binding arbitration, to be invalid, illegal, or otherwise unenforceable, such provision shall be enforced as nearly as possible in accordance with the stated intention of the parties, while the remainder of this Agreement shall remain in full force and effect and bind the parties according to its terms.


The individual clicking on this link and submitting this application certifies that she/he is authorized to act on behalf of Affiliate and that she/he, on behalf of Affiliate, has read and accepted the terms, conditions and disclosures associated with this Agreement.
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